Experience the Løv Difference
Hello!
From the moment you reach out, we want you to feel comfortable, supported, and celebrated. Your appointment isn’t just about trying on gowns—it’s about discovering what makes you feel extraordinary. We’ve designed every part of the experience to feel warm, welcoming, and completely personal! So bring your closest friends and family (whoever makes your heart happiest!) and settle in for an hour that’s all about you.
We’ll chat about your vision, your personal style, what you’re dreaming of for your big day, and answer all your questions along the way. When you arrive, you’ll find a beautiful, size-inclusive collection of gowns waiting for you. We’ll help you try on a variety of styles, details, and fabrics — all curated with your story in mind. You don’t have to know exactly what you want; that’s what we’re here for! We want you to explore, feel inspired, and enjoy the process!
And when you find your dress? We celebrate! Think mimosas, happy tears, and all the hugs. This moment is meant to feel special — and we can't wait to be a part of it with you!
Discover Our designers
We have partnered with some of the most passionate creatives on scene to curate a completely unique collection of gowns. Our designers are master artisans and creators from across the USA, Australia, and Europe.
Whether you’re searching for that showstopping design from an exclusive designer, or you’re open to discovering a fresh, unique look from an independent, emerging artist, Løv has it all!
With a commitment to affordability and exceptional quality, our collection starts at $1,500 and the majority of our dresses rest between $2000-$3500.
Add the finishing touches
Nothing completes a bridal look like the perfect earrings or a dramatically draped veil. All of our accessories are handmade in the United States and Paris.